Title Tag Length: Pixel Width vs Character Count in Google
Why titles are truncated by pixel width and how to preview how yours will display.
Gzip and Brotli Compression: How to Check It Is Working
How to check text compression via the Content-Encoding header and which files benefit from it.
Google Manual Actions: Types, Causes and Reconsideration
Understand Google manual actions, how to check the report, fix the cause and write a reconsideration request that explains issue, fix and outcome.
Canonical in the HTTP Header: How to Canonicalise PDFs and Non-HTML Files
How the HTTP Link header can carry a canonical signal for files that have no HTML head.
Security Headers and SEO: HSTS, CSP and the Headers Worth Setting
The security headers worth setting, their indirect link to SEO and the risks of a policy that is too strict.
Cache-Control Headers: What They Do and How They Affect SEO
How cache headers speed up repeat visits and the mistakes that leave visitors seeing outdated pages.





