How to Use APIs for SEO Reporting
Short answer: To use APIs for SEO reporting, decide which questions the report must answer, then connect to the sources that hold the data:…
How to Optimize for Google Knowledge Graph
To optimise for Google’s Knowledge Graph, establish your brand or person as a clearly defined entity. Use consistent names and descriptions, add Organization or…
What Is a Crawl Trap and How to Avoid It
A crawl trap is a set of URLs that generates a near-endless number of crawlable pages, such as infinite calendars, session IDs, endless filter…
How to Use Python for SEO Automation
Python automates SEO by scripting repetitive tasks such as crawling sites, parsing log files, calling APIs, checking status codes, clustering keywords and building reports.…
What Is Edge SEO and How to Implement It
Short answer: Edge SEO means making SEO changes at the CDN layer (the “edge” servers between your website and its visitors) instead of in…
How to Optimize for Google’s Passage Indexing
Short answer: Passage indexing, which Google officially calls passage ranking, lets Google judge how relevant one section of a page is to a search,…