Short answer: These are the SEO services available for businesses in Pakistan and abroad: technical SEO, on-page SEO, off-page SEO and link building, local SEO, e-commerce SEO, international SEO, SEO audits, website speed optimisation and SEO-friendly web design. Each one can be booked on its own or combined into a monthly plan. The table below shows what each includes, so you can pick what your site actually needs.
This page is a catalogue. It sets out every service, what you receive, how the work runs, what affects cost and how long results usually take. If you already know the problem you need fixed, jump to the matching service. If you are not sure, start with an audit.
SEO services at a glance
| Service | Best for | Main deliverables |
|---|---|---|
| Technical SEO | Sites with crawling, indexing, speed or migration problems | Crawl and index audit, fixes for canonicals, redirects, sitemaps, robots rules, structured data and Core Web Vitals |
| On-page SEO | Pages that rank on page two or attract the wrong visitors | Keyword and intent mapping, titles and meta descriptions, headings, internal links, content improvements |
| Off-page SEO and link building | Sites with good content but weak authority | Backlink audit, outreach-based link earning, digital PR ideas, brand mentions, toxic link review |
| Local SEO | Shops, clinics, firms and service businesses that sell in one city or area | Google Business Profile optimisation, citations, local landing pages, review process, map pack tracking |
| E-commerce SEO | Online stores on WooCommerce, Shopify or custom platforms | Category and product page optimisation, faceted navigation control, product schema, duplicate content fixes |
| International SEO | Businesses targeting several countries or languages | Market and keyword research per country, hreflang, URL structure, localised content plans |
| SEO audit | Anyone who needs to know what is holding the site back before spending more | Prioritised audit report covering technical, content, links and competitors, with a fix list |
| Website speed optimisation | Slow sites failing Core Web Vitals | LCP, INP and CLS diagnosis, image, script and caching fixes, before and after measurements |
| SEO web design and development | New sites, redesigns and migrations | Search-friendly structure, templates, schema, redirect mapping and launch checks |
Which service do you need?
Most sites do not need everything at once. Match the symptom to the service:
Find the right starting point
Do you have a clear picture of what is wrong with your site in search?
Are important pages missing from Google, slow, or showing errors in Search Console?
Do most of your customers come from one city or local area?
Is your site indexed and fast, but stuck below competitors with more backlinks?
Start with an SEO audit. It shows where the real problems are, so you spend on fixes that matter.
Start with technical SEO, plus speed optimisation if Core Web Vitals are failing. Content and links work better once Google can crawl and load the site properly.
Start with local SEO. Your Google Business Profile, reviews and local pages will usually move faster than national rankings.
Start with off-page SEO and link building, backed by on-page work on the pages you want to push.
Start with on-page SEO. Matching each page to one clear search intent is often the quickest win for sites that are indexed but underperforming.
How the work runs
| Phase | What happens | What you get |
|---|---|---|
| 1. Discovery | Goals, markets, current traffic, Search Console and analytics access, competitor review | Agreed targets and a shortlist of priority pages and keywords |
| 2. Audit | Technical crawl, content and intent review, backlink profile, local and AI search visibility check | A prioritised fix list ranked by impact and effort |
| 3. Strategy | Keyword-to-page mapping, topical map, content and link plan | A roadmap for the first three months |
| 4. Implementation | Fixes, page optimisation, new content, link earning, schema | Changes made on your site or handed to your developer with clear tickets |
| 5. Reporting and iteration | Monthly review of rankings, traffic, conversions and what changed | A plain-language report and the next month’s priorities |
Repetitive tasks such as crawling, rank tracking and reporting are automated where possible, so more of the budget goes into the work that changes results.
What affects the cost of SEO services
There is no fixed price list because scope varies a lot between sites. These factors decide the size of a project or monthly plan:
- Site size and platform: a 20-page WordPress site needs far less work than a store with thousands of product URLs.
- Competition: ranking for “lawyer in Karachi” is a different job from ranking for a national e-commerce term.
- Starting point: sites with technical debt, penalties or thin content need more set-up work.
- Number of markets and languages: each country or language adds research, content and hreflang work.
- Who implements: costs drop if your team can make the changes; they rise if all development and writing is included.
- Content volume: new pages and articles are often the largest variable cost.
For typical market ranges and how to compare quotes, read the SEO pricing guide.
How long SEO takes
| Type of work | When you usually see movement |
|---|---|
| Technical fixes (indexing, redirects, errors) | Often within a few weeks of Google recrawling the pages |
| On-page improvements to existing pages | Usually within one to three months |
| Local SEO and Google Business Profile | Often within one to three months, depending on reviews and competition |
| New content and topical authority | Usually three to six months or longer |
| Link building in competitive markets | Usually six months or longer |
These are typical ranges, not promises. Competition, how quickly changes go live and Google’s own updates all shift the timeline. Anyone who guarantees a number one ranking by a date is not being straight with you.
Who these services are for
The services suit small businesses, startups, e-commerce stores, professional firms and B2B companies in Pakistan, as well as businesses in the UK, US, Gulf and other markets. There are also industry-specific approaches for sectors such as law firms, healthcare, real estate, SaaS and home services. See SEO services by location and industry for country and niche pages, or SEO services in Karachi for local businesses in the city.
Search now includes AI answers
Google AI Overviews, AI Mode, ChatGPT and Perplexity now answer many questions directly. Every service here accounts for that: clear entity and schema signals, content structured so it can be quoted, and brand mentions on sites that AI systems trust. For background, see this guide to semantic SEO and how schema markup helps search engines understand a page.
How to choose an SEO provider
Whoever you hire, ask for a sample audit or plan, a clear list of deliverables, access to your own data, and an explanation of how links are earned. Avoid anyone selling guaranteed rankings or cheap link packages. This checklist for choosing an SEO agency covers the questions to ask before you sign.
Frequently asked questions
Can I book a single service instead of a monthly plan?
Yes. Audits, technical fixes, speed optimisation and migrations are often one-off projects. Content, local SEO and link building usually work better as ongoing monthly work because results build over time.
Do you work on WordPress, Shopify and custom sites?
Yes. The process is the same on any platform. Some fixes depend on what the platform allows, and custom sites may need your developer to apply changes.
What do I need to provide to get started?
Access to Google Search Console and Google Analytics 4, admin or editor access to the site (or a developer contact), and a short list of the products, services and locations that matter most to your business.
Do you offer SEO services outside Pakistan?
Yes. All services are delivered remotely, with dedicated pages for markets such as the UK, the US, the UAE, Canada and Australia.
Is link building included?
Only where it is needed. Links are earned through outreach and useful content, never bought from link farms or private blog networks.
How is progress reported?
Each month you get a report covering rankings, organic traffic, conversions and AI search visibility, along with the work completed and the plan for the next month.
Request a quote
Tell me about your site, your market and your goals, and you will get a recommended scope and quote. Contact me to request a free audit and proposal.
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This service is part of my wider SEO work for specific markets and industries. See all SEO services by location and industry.